Blue Ocean Strategy: How to Create Uncontested Market Space and Make Competition Irrelevant
by W. Chan Kim, Renée Mauborgne
BrandSimple: How the Best Brands Keep it Simple and Succeed
by Allen P. Adamson
Built to Last: Successful Habits of Visionary Companies
by Jim Collins, Jerry I. Porras
Crossing the Chasm
by Geoffrey A. Moore
Don't Make Me Think: A Common Sense Approach to Web Usability (2nd Edition)
by Steve Krug
Founders at Work: Stories of Startups' Early Days
by Jessica Livingston
From Good to Great to Best-in-Class: A Real Estate Leader's Guide to Optimal Performance
by Christopher Lee
Getting Things Done: The Art of Stress-Free Productivity
by David Allen
Good to Great: Why Some Companies Make the Leap... and Others Don't
by Jim Collins
Growing a Business
by Paul Hawken
How to Bring a Product to Market for Less Than $5000
by Don Debelak
How to Win Friends & Influence People
by Dale Carnegie
In Search of Stupidity: Over Twenty Years of High Tech Marketing Disasters, Second Edition
by Merrill R. (Rick) Chapman
Influence: The Psychology of Persuasion (Collins Business Essentials)
by Robert B. Cialdini
Information Rules: A Strategic Guide to the Network Economy
by Carl Shapiro, Hal R. Varian
Just Ask Leadership: Why Great Managers Always Ask the Right Questions
by Gary B. Cohen
Lateral Marketing: New Techniques for Finding Breakthrough Ideas
by Philip Kotler, Fernando Trias de Bes
Little Black Book of Entrepreneurship
by Fernando Trias De Bes
My Start-Up Life: What a (Very) Young CEO Learned on His Journey Through Silicon Valley
by Ben Casnocha
Outliers: The Story of Success
by Malcolm Gladwell
Predictably Irrational: The Hidden Forces That Shape Our Decisions
by Dan Ariely
The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk!
by Al Ries, Jack Trout
The Art of the Start: The Time-Tested, Battle-Hardened Guide for Anyone Starting Anything
by Guy Kawasaki
The Big Switch: Rewiring the World, from Edison to Google
by Nicholas Carr
The Black Swan: The Impact of the Highly Improbable
by Nassim Nicholas Taleb
The E-Myth Revisited: Why Most Small Businesses Don't Work and What to Do About It
by Michael E. Gerber
The Essays of Warren Buffett : Lessons for Corporate America
by Warren E. Buffett
The Innovator's Dilemma: The Revolutionary Book that Will Change the Way You Do Business (Collins Business Essentials)
by Clayton M. Christensen
The Paradox of Choice: Why More Is Less
by Barry Schwartz