My Squeezed Books

exodusms's latest comments

Summary: The Paradox of Choice: Why More Is Less about 1 month ago

“Giving people too many choices tends to lessen their satisfaction.” I think this idea is vital to business today. I think some times we can get so caught up in trying to offer so many choices that we don’t perfect the little things. You need to have a lot of choices for certain businesses, but don’t make the mistake of over simplifying if you don’t have too.

Carpenter Tool Belt

Summary: The 22 Immutable Laws of Marketing: Violate Them at Your Own Risk! 3 months ago

“successful programs are not built on fads, they’re built on trends.” I think so many times in business it is easy to try an build on a fad, but if you want the long term business (like me) this law is so important. Make sure to look for trends because they will be the future of business.

Tool Pouches and Tool Bags

Summary: Influence: The Psychology of Persuasion (Collins Business Essentials) 3 months ago

I am currently reading this book so I will be able to add more to the wiki soon. I must say it has been a good read.

Tool Belts